Finding your first 10 users without an ad budget
Your first users won’t come from ads. They’ll come from people you can name.
23 Sept 2026·2 min read
Marketing
Ten real users teach you more than a thousand visitors. And you can find ten without spending money. You just have to go to them.
Start with names, not channels
Write a list of people who have the problem your product solves. Friends, colleagues, people in groups you’re already in. Message them one by one and ask for fifteen minutes.
Build in public
- Share what you built this week, not just what you plan to build
- Show the mistakes. People follow the journey
- End every post with one small ask: try it, reply, share it
Make it easy to say yes
Send a link that works on their phone in one tap. Sit with them while they use it if you can. Watch where they get stuck. That’s your next build session.

Written by
Samuel Audu
I build real products with AI and teach the process in a live class. More about me